Privacy Policy

Below is our Privacy Policy and Terms of Business.

If you have any questions, please contact Avanti SW Ltd

WHAT TYPES OF PERSONAL INFORMATION DO WE COLLECT?

We will collect and use the following personal information about you:

  • Information you give us.
  • This is information about you that you give us by:
    • when submitting an enquiry for our services.  This information will include your name, address, e-mail address, telephone number.
    • when submitting an order for the purchase of services. This information will include your name, address, e-mail address, telephone number.
    • when accepting an order for the purchase our services. This information will include your name, address, e-mail address, telephone number.
    • when submitting a Curriculum Vitae or job application for a job we have advertised. This information will include your name, address, e-mail address, telephone number.

If you communicate with us electronically, including by e-mail, telephone or fax, this communication may be randomly monitored and/or recorded to protect the interests of our business and our customers. This includes for the purposes of maintaining customer/service quality standards, detection of and/or prevention of crime and to ensure that our employees comply with legal obligations and our policies and procedures (including our customer relations practices).

  • Information we collect about you automatically. 
  • With regard to each of your visits to our website, we will automatically collect information about your visit including:
    • the number of visitors;
    • the pages you have visited;
    • and where you have come to our site from.

This data is anonymous and presented at an aggregated level so that we can use it to improve the site and give customers a better experience in the future. 

We use Google Analytics to do this and Google stores this information (see the section below entitled “Cookies” for further information).

WHAT DO WE DO WITH YOUR PERSONAL INFORMATION?

We will use your personal information set out above as follows:

  • to monitor the usage of our website;
  • to help us track the traffic we get through our website;
  • to help us improve the user-experience of our website;
  • to open and manage your account with us;
  • to fulfil an instruction you have placed with us;
  • to send marketing correspondence in relation to products or offers we think might be of interest to you;
  • to help us improve our service;
  • to purchase goods and services from you; and
  • to consider you for a job.

We treat your personal information confidentiality and we do not use it for any other purposes. Your personal information will never be supplied to external third-parties (other than those described in this policy) that you have not explicitly consented to unless we are required to do so in order to comply with legal, statutory or regulatory obligations; to prevent and/or to detect crime.

WHAT IS THE LEGAL BASIS ON WHICH WE COLLECT AND USE YOUR PERSONAL INFORMATION

Under data protection law, we must have a legal basis to use your personal information.  We have set out these out below.

We will use your personal information:

  • to send information you have requested on the basis that you have consented to us doing so;
  • to send marketing correspondence, where you have not opted out, on the basis of our legitimate interest of promoting our products and services. We do not consider that our legitimate interests of promoting our products and services has a disproportionate effect on your rights because when we collect your personal information which we intend to use for marketing purposes. 
  • if you are an individual, sole trader or in a partnership, 
  • to register and manage your account on the basis that it is necessary for the performance of our contract with you relating to contracts entered into between us for the sale and purchase of services;
  • if you are an individual, sole trader or in a partnership, 
  • to process any order placed by you on the basis that it is necessary for the performance of our contract with you relating to you purchasing services from us;
  • if you are an individual within a corporate organisation, 
  • to administer and manage the performance of a contract entered into with your company on the basis of our legitimate interests. We consider that our legitimate interests of wishing to interact with you in order to perform our contract with your company does not unduly interfere with your interests, rights or freedoms because the processing we undertake is limited and concentrates on the management and performance of our contract with your company and such processing would be reasonably expected by you;
  • to manage and make payment of any order placed by us on the basis that it is necessary for the performance of our contract with you relating to us purchasing goods or services from you;
  • that is collected through Google Analytics or the other cookies on our website, to monitor how our website is used, the traffic we get through our website, and to help us to improve the user-experience of our website, on the basis that is in our legitimate interests.  We do not consider that our legitimate interest in having a well-functioning website has a disproportionate effect on your rights because we collect minimal information from you which is largely anonymised. We do not use the information we collect to make any decisions about you; and
  • that is collected by monitoring and/ or recording of communications, on the basis that it is in our legitimate interests.  We do not consider that our legitimate interests in maintaining customer/service quality standards, detection of and/or prevention of crime and to ensure that our employees comply with legal obligations and our policies and procedures (including our customer relations practices) has a disproportionate effect on your rights because we collect minimal information about you and do not use the information we collect to make any decisions about you.

HOW LONG DO WE KEEP YOUR PERSONAL INFORMATION

We will not keep your personal information for longer than we need it for the purposes we have explained above. The Retention period for data will depend on the type of data we hold. The data will be securely deleted in accordance with our data retention policy.

We will securely delete information you give to us when we submit an order for services after 7 years has expired from the date of your last order.

WHO DO YOUSHARE MY PERSONAL INFORMATION WITH?

We use reputable third parties to provide us with support for our internal systems and also to develop and improve our website. We will share your personal information with our suppliers to the extent it is necessary for them to perform their services to us.  Most notably this will be with the providers of our IT systems. We consider it is in our legitimate interests to be able to use reputable third party providers to facilitate us having well-functioning IT systems and website and to fix any issues with our IT systems and website [and we have a contract with them which requires them to observe your rights in relation to data protection].

If you have applied for a credit account, we will share your personal information with credit reference agencies for the legitimate interest of establishing your credit worthiness and assessing whether to open your credit account with us. We do this on the basis that is our legitimate interest as a business to credit check our customers and potential customers in order to safeguard our finances.  We consider the use of your personal information is proportionate because we will only pass limited information to reputable credit reference agencies.

We may share the personal information that you give us with reputable third party suppliers to the extent necessary to fulfil the contract entered into between us. This personal information will include your name, delivery address, email address and phone number. This information is required for the courier to deliver your order to your chosen delivery address and to be able to contact you with tracking information or to be able to contact you on the delivery day if necessary.

WHAT RIGHTS DO I HAVE OVER MY PERSONAL INFORMATION?

You have a number of rights over your personal information, which are:

the right to make a complaint to the Information Commissioner’s Office (ICO) if you are unhappy about the way your personal data is being used – please refer to the ICO’s website for further information about this (https://ico.org.uk);

  • the right to ask us what personal information about you we are holding and to have access to a copy of your personal information;
  • the right to ask us to correct any errors in your personal information;
  • the right, in certain circumstances such as where our use of your personal information is based on your consent and we have no other legal basis to use your personal information, to ask us to delete your personal information;
  • the right, in certain circumstances such as where we no longer need your personal information, to request that we restrict the use that we are making of your personal information;
  • the right, in certain circumstances, to ask us to review and explain our legitimate interests to you; and
  • the right, where our use of your personal information is carried out for the purposes of an agreement with us and is carried out by automated means, to ask us to provide you with a copy of your personal information in a structured, commonly-used, machine-readable format.

COOKIES

A cookie is a small file of letters and numbers that are stored on your browser or the hard drive of your computer if you agree.  Cookies contain information that is transferred to your computer's hard drive.

We use cookies to distinguish you from other users of our website.  This helps us to provide you with a good experience when you browse our website and also allows us to improve it.  Depending on the purpose, we may use session cookies (which remain on your browser until you leave the site) and/ or persistent cookies (which remain on your browser or hard drive for a longer period of time).

We use the following categories of cookies:

  • Strictly necessary cookies.  These cookies are required for the operation of our website.  They include, for example, cookies that enable you to log into any secure areas of our website;
  • Analytical/performance cookies.  These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it.  This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily;
  • Functionality cookies.  These are used to recognise you when you return to our website.  This enables us to personalise our content for you; and

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control.  These cookies are likely to be analytical/performance cookies or targeting cookies.

You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies.  However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website.

We use Google Analytics to help us to understand how people use our website.  View Google’s privacy policy

We do not share the information we gather using cookies with anyone else.

We assume that you have no objections to our use of cookies in this way and that by using our website you consent to our use of cookies in this way.

Copyright © 2025 Avanti (SW) Ltd  |  All Rights Reserved
Avanti SW Ltd - Building Contractors
Unit 8, Porte Marsh Road
Porte Marsh Industrial Estate
Calne
Wiltshire
SN11 9BW

Mark: 07900 304 441 or Danny: 07949 745 560
e: enquiries@avanti-builders.co.uk
www.avanti-builders.co.uk